Profile
Writing is something that must be in my blood. My father was a journalist and writer, and although I have spent my working life marketing everything from second hand books (very early on) to villa’s in the south of Portugal before I got serious and became a professional B2B marketer, with a passion for technology.
Since 1991, home is Melbourne (Australia), but I was born and raised in The Netherlands which explains my rather long limbed frame.
The reason I write this blog is simple; it connects me to people and their thoughts on marketing and branding and stimulates my thinking.
For a marketer, this is a great time to be alive, as it is increasingly challenging for business to differentiate and build relationships in hyper-competitive, rapidly changing market place.
For a professional bio, you can also find me on LinkedIn
