One picture telling a thousand words
March 14th, 2006Understanding how you can use new technologies in your marketing efforts is really hard, especially if marketing is just one of many responsibilities.
From my experience, most SME’s are still miles away from even using web technology that has been around for years to its potential. (Even better than that, there are still a whole lot of business people who will tell you they don’t need a website, because their clients wouldn’t look for them online.)
So let’s get to the point: Steve Rubel from micropersuasion.com (a respected writer on this subject)posted this really good map outlining not only what these new technologies are, but more importantly to what effect they are used.
Handy reference.
